Web Video Narrowcasting

Narrowcasting appears as a term with video delivery networks. It is used to describe the process of delivering video to a targeted audience. This process is frequently mentioned on the web in conjunction with on-demand video and pay-per-view video solutions.

Targeting the specific audience has always been a problem with broadcasts as the process of identifying the targets and delivering the content specifically to them involves some complications with a broadcast. With the evolution of web video delivery these two problems are easily solvable. Now it is possible to provide access to a web content to a targeted audience and then deliver the video content to them.

Narrowcasting is the future of web driven video delivery services in many industries including education, e-learning, online cinema, adult video and all other pay-per-view video services.

Web video provides businesses with the ability of delivering the content of their own to arbitrary audiences and assigning their own rules. Streaming Video Provider's web video streaming solutions provide businesses with the ability to narrowcast their content on the web.